Viveat Susan Pinto &Amp;Amp; Samreen Ahmad

Stories by Viveat Susan Pinto &Amp;Amp; Samreen Ahmad

Food firms see appetite for health, nutrition products

Food firms see appetite for health, nutrition products

Rediff.com   9 Jun 2017

Iron-rich noodles and vitamin-rich beverages are some products launched by segment majors

Netflix vs Amazon Video turf wars heat up

Netflix vs Amazon Video turf wars heat up

Rediff.com   30 May 2017

Netflix plans local studio in India push. Move comes as rival Amazon Prime Video lines up as many as 18 original shows for India.

What drives brands to up the ante on ads?

What drives brands to up the ante on ads?

Rediff.com   22 May 2017

Is it a last ditch attempt to reassure consumers, or a way to gain the upper hand at the negotiating table, or is it just a way of exhausting the treasure chest before the lights go out

At Godrej House, it's time for Succession 2.0

At Godrej House, it's time for Succession 2.0

Rediff.com   18 May 2017

Burjis Godrej, 25, son of Nadir Godrej will join Godrej Agrovet in July

Move over Maggi, Nestle will sell pet food. Woof!

Move over Maggi, Nestle will sell pet food. Woof!

Rediff.com   18 May 2017

Can Nestle go beyond Maggi? While recovery in the March quarter has been led by the popular noodle brand, the company hopes for a different revenue mix in five years.

Meet Christina Ruggiero, first woman CEO of Coke India's bottling co

Meet Christina Ruggiero, first woman CEO of Coke India's bottling co

Rediff.com   18 May 2017

The American, who moved from US Navy to the corporate world, is considered best suited for this role because of her understanding of both production and distribution. Arnab Dutta & Viveat Susan Pinto report.

Girl ad power: The new Ms India

Girl ad power: The new Ms India

Rediff.com   9 May 2017

A confident, assertive single woman is finding her way into popular advertising narratives.

Why Hindustan Unilever may cut jobs

Why Hindustan Unilever may cut jobs

Rediff.com   28 Apr 2017

The company plans to overhaul business and rationalise costs in a bid to reach parent Unilever's new profit targets, reports Viveat Susan Pinto.

Samsung seeks to douse Note 7 fire with S8

Samsung seeks to douse Note 7 fire with S8

Rediff.com   20 Apr 2017

Samsung has priced the S8 competitively at Rs 57,900, while the S8+ is available for Rs 64,900.

Exit interview: What's next for Mudra CEO Madhukar Kamath?

Exit interview: What's next for Mudra CEO Madhukar Kamath?

Rediff.com   7 Apr 2017

'Degrees get you into the room, it is the attitude that counts,' says adman Madhukar Kamath.

Harindra Singh takes full control of Percept group

Harindra Singh takes full control of Percept group

Rediff.com   22 Mar 2017

Shailendra Singh to continue as passive shareholder in Percept

Why scorching summer is good news for some

Why scorching summer is good news for some

Rediff.com   21 Mar 2017

Makers of air conditioners, beverage and ice-cream are hopeful of a boost in sales

Why 2017 will be critical for the advertising industry

Why 2017 will be critical for the advertising industry

Rediff.com   17 Mar 2017

Viveat Susan Pinto & Niraj Bhatt in conversation with Nirvik Singh, chairman and CEO, Grey Group.

Alternative medicine ads come under ASCI-Ayush lens

Alternative medicine ads come under ASCI-Ayush lens

Rediff.com   15 Mar 2017

ASCI and Ayush ministry get down to monitoring print and television ads of ayurvedic, unani, homeopathic and yoga and naturopathy practitioners.

Zee shareholders to decide on demerging print biz

Zee shareholders to decide on demerging print biz

Rediff.com   27 Feb 2017

Demerging print and TV news businesses will allow for separate investment by interested players.

New report says, nothing is wrong with India's ad world!

New report says, nothing is wrong with India's ad world!

Rediff.com   16 Feb 2017

Pitch Madison says advertising expenditure will grow 13.5% this calendar year

Thanks to DeMo, now ad firms are staring at a bleak 2017

Thanks to DeMo, now ad firms are staring at a bleak 2017

Rediff.com   15 Feb 2017

Television as a category would see a lower rate of growth at 8% vis-a-vis 10% last year.

Consumer goods firms hit hard by note ban in Q3

Consumer goods firms hit hard by note ban in Q3

Rediff.com   24 Jan 2017

HUL, the country's largest FMCG company, saw sales volume fall by 4% for the December quarter.

Ramdev's Patanjali gets a rating upgrade from Icra

Ramdev's Patanjali gets a rating upgrade from Icra

Rediff.com   17 Jan 2017

The upgrade, said Icra, takes into account the "robust internal accrual generation, leading to low reliance on debt, as well as gearing levels, and strong debt protection metrics".

Cash crunch pain hits Dharavi's leather goods hub

Cash crunch pain hits Dharavi's leather goods hub

Rediff.com   21 Dec 2016

The first of a six-part series examines how the leather workers at Dharavi are coping after five weeks of demonetisation.